INTERACTIVE DESIGN AND CONSTRUCTION
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Welcome, Croeso!
This is my development portfolio for Interactive Design and Construction 1 with Paul Appleby and Andy Pearsal.
You will find a copy of the brief and links to my lecture notes, experiments, development files and the pitch deck and advertising strategy online.
THE BRIEF
THE BRIEF
Two assignments that explore the digital world. Creating a pitch deck to promote a TV show and an associated advertising strategy.
SUBMISSIONS DUE
10th January 2025 at 4pm
ASSIGNMENT 1 - THE PITCH DECK
Design and create a brand identity for a fictional upcoming media product in the form of a consistently-branded pitch deck.
An overview of the idea (Synopsis / Genre / Comparable Media / Tagline)
Overview of Characters / Mood Board / Locations
Brand Development / Sketch Book and Research.
ASSIGNMENT 2 - ADVERTISING STRATEGY
Devise an advertising strategy for the tv show (The Antichefs), targeted on social media to the chosen audience.
An overview of your strategy including Goals.
Research on relevant examples.
Research on your target audience.
Social Media Plan and Schedule.
Social Media Guidelines.
30 second video advert for your media artefact.
Interactive Sessions
Interactive Sessions
Lectures, notes and experiments from the in-class sessions with Paul and Andy. Includes trailers, logos, photography and more.
the Pitch deck & strategy
the Pitch deck & strategy
The Antichefs' website contains a pitch deck and advertising strategy for the show. There you will find:
The Research and Development for the idea, concept and strategy.
A complete interactive website for The Antichefs.
A downloadable complimentary restaurant menu.
A multi-page document exploring how we will promote The Antichefs to the public.
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